Models/standards in coming days..??

What could be role of models/standards in coming days…?

Nowadays many of the big organizations set up their processes and procedures without formal compliance to any models/standards like CMMI or ISO. It doesn’t mean that they are not adhering to any of the standard practices. Definitely without ‘process adherence/quality products’, they cannot be so called ‘big organizations’. In such cases, process may or may not be compliant to those standards, but free from certification loop. In some instances, there are business requirements for the organizations to be certified/complied to specific standards. Otherwise, ‘can an organization sustain without these standards/models implemented..?’ If the number of organizations, who set up their own process, is increasing, thinking forward, what could be role of such models/standards in coming days..?